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Sour – Interactive music video

10 Dec

This  music video is made by the Japanese band Sour and is interactive and personlised. Just try it!

It takes you to an other digital interactive dimension. I would say that it might have been inspired by our project Don’t Tell Ashton?!

It requires Flash and Safari or Google Chrome to be able to use it.

DN on iPad – News+

24 Nov

News+ concept live from Bonnier from Bonnier on Vimeo.

Swedish newspaper Dagens Nyheter on iPad. Looks like they have really thought about most things. I’m really looking forward trying it on the iPad!

Film about consumer trends

10 Nov

We All Want to Be Young

This film is made by BOX1824, a Brazilian research company specialized in behavioural sciences and consumer trends. It is about different generations and how new generations think when it comes to brands, and how you as a company need to communicate with them.

It worth seeing, so take your time!

I Think I Can Beat Steve Jobs

29 Oct

Interesting insights about how to charge brands into the future written by Johan Ronnestam. A must read by anyone working with their brand.

I Think I Can Beat Steve Jobs — Blog of Ronnestam.

The future of the book

29 Sep

The Future of the Book. from IDEO on Vimeo.

This is global design and innovation consultancy IDEO’s vision for the future of the book. Inspiring!

Notre Dame creates first paperless course

21 Sep

Notre Dame launches eReader study, creates first paperless course // News // Notre Dame News // University of Notre Dame.

Interesting article about how the University of Notre Dame is using iPad instead of text books in their  training.

Film about Don’t tell Ashton

9 Sep

Don’t Tell Ashton from Jonas Åhlén on Vimeo.

This project is made by me and my classmates, Interactive Communication 09/10 at Berghs School of Communication. Watch the film about  how the project started and what happened. Click to see, Don’t Tell Ashton from Jonas Åhlén on Vimeo.
We set out to create something that people could engage in and that could catch the attention of possible future employers and new students alike.

We wanted to explore social currency and wanted to showcase the people and brands that we believe can make a difference just by being social online.

For many people the idea of being foreverized on an artwork was a very attractive thought.

All in all our project turned out in a motion where people felt the sense of togetherness when telling everyone — except one. Don’t Tell Ashton.

Also have a look at our web site: donttellashton.com

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